Board of Directors
The Board of Directors is a nominated group of individuals responsible for financial, management and strategic oversight of the Global Secretariat and its U.S. registered 501c3 entity.
Board of Directors
Chief Executive Officer
Chief Executive Officer
As Chief Executive Officer of White Ribbon Alliance, Betsy McCallon is responsible for setting the strategic direction of the organization and developing plans, a dynamic team and resources to deliver it. Betsy joined White Ribbon Alliance in 2004 and has contributed to the growth of the Alliance from a loose network to a driver for global attention and commitments to maternal health and rights with a focus on national advocacy and accountability. She was drawn to the White Ribbon Alliance because of its focus on local solutions to address issues of inequality and the huge potential for change.
Betsy is currently a Board Member and Chair of the NGO Constituency for The Partnership for Maternal, Newborn and Child Health (PMNCH). She participates in multiple maternal, newborn, child and adolescent health coalitions, where she passionately advocates for citizen participation to accelerate advancements for maternal and newborn health and rights.
Betsy has lived in sub-Saharan Africa and Central America and worked in more than 15 countries. When she’s not working, Betsy spends much of her time outdoors cycling, exploring the city, and watching soccer.
Lynn Altman is the president and founder of Brand Now, a well-known branding and innovation agency located in New York City. She has worked on over 600 new product and branding initiatives for Fortune 500 companies, including Coca Cola, Microsoft, Procter & Gamble, American Express, UBS, Johnson & Johnson and Pfizer. Brand Now also works with several non-profit organizations on their branding and communications challenges.
Lynn is also a co-founder of Parentgiving.com, an online resource for products and information related to senior care. When she is not founding companies, she loves being active. She is a third-degree black belt, an active yoga practitioner and an avid runner. She lives with her son and big black cat in New York City.
Ronald F. Geary is a seasoned international finance professional with over 30 years of experience in the areas of global grants and contract management, including expertise in assessment, selection and implementation of accounting software. Ron's work with government, international and domestic organizations has provided him with hands-on experience working with various organizations in more than 25 countries. He is the current Vice President and Chief Financial Officer for Jhpiego, where he previously served as Chief Financial Officer and Treasurer from 2008 to 2011. Ron has worked in complex, international organizations of significant sizes in the past, notably CHF International between 2006 and 2008. He most recently served as CFO for IntraHealth in Chapel Hill, North Carolina. Ron has a CPA, MBA and CGMA.
Steve E. Crom received his Bachelor of Arts degree in economics and management with honors from Beloit College. He studied international economics at the London School of Economics and Political Science and received his Master of Business Administration from the University of Chicago with a concentration in Marketing.
Steve works with leaders on their personal, leadership team and business strategies for success. Working one-on-one with General Managers, Mr. Crom helps them develop personal road maps for leading change. With senior management groups, he helps create and communicate a compelling vision of what the client organization can become, building an effective leadership team around strategies for breakthrough improvement.
Mr. Crom has thirty years of experience in helping clients achieve sustainable results, most often measured by top-line growth through innovation, reduced costs of poor quality and improved productivity. His forte is effective collaboration: within a global function, across a matrix organization and between partnering companies. He has consulted to Zurich Financial Services, General Electric Capital, Johnson & Johnson, Siemens, Lonza, Novartis, Nycomed and Airbus to name a few.
Steve is the author of over thirty publications including “Re-engineering, Starting With a Dirty Sheet of Paper” which argues that those involved in today’s processes can and must simultaneously redesign them to get breakthrough results and learn new behaviors, essential for Operational Excellence and Innovation. An American national who lived for 17 years in Europe, Mr. Crom is fluent in English, French and German.
“One of the things that I learned is that an individual's opportunity to realize their potential starts with maternal health. To be blunt, no woman should ever die giving life. This is what the White Ribbon Alliance was founded on, and I support this vision.”
Tim’s training ground was the Population Council, a premier international non-profit, non-governmental institution that conducts biomedical, public health, and social science research, helping to build research capacities in developing countries. He joined the Council in 1991, and was promoted to play a leading role in external relations, public affairs, and fundraising.
Since leaving the Council in 1998, Tim has worked as a consultant and staff member with a range of institutions whose mandate is to improve the health and well-being of disadvantaged populations in developing countries, He has developed expertise in policy analysis and advocacy, strategic planning, and communications. Some career highlights include building the International Council of AIDS Service Organizations, launching the International Partnership for Microbicides, expanding GlaxoSmithKline’s Positive Action program, leading MTV’s Staying Alive Foundation, launching and directing the Maternal Health Task Force, and most recently, serving as a Senior Program Officer at the Bill & Melinda Gates Foundation helping to shape their integrated reproductive, maternal, newborn and child health advocacy and communications portfolio.
Tim is a long-time resident of New York City and has traveled extensively in Africa, South Asia and Europe. He pursues a lifelong goal of fluency in French and Italian, and studies classical singing. He graduated with honors from the Interlochen Arts Academy; he holds a Bachelors of Arts degree from Iowa State University and a Masters of Fine Arts degree from New York University.
Please visit www.timothythomas.net for a full profile.
Yasmina Zaidman is the Chief Partnerships Officer at Acumen, a global non-profit venture fund working to change the way the world tackles poverty by investing in companies, leaders and ideas. She leads its work to engage with strategic corporate partners and institutions that share Acumen’s commitment to supporting entrepreneurial approaches to tackling poverty. In this role, Ms. Zaidman has elevated the role of corporate partnerships at Acumen to focus on not only potential for fundraising, but also opportunities to directly support social enterprises through access to corporate capabilities and new business relationships, as well as opportunities to inform corporate practices in emerging markets.
Previously, Ms. Zaidman initiated and managed the Water Portfolio at Acumen, where she invested in start-up water and sanitation enterprises in India and East Africa that have brought safe drinking water to over 4 million people and access to sanitation to tens of thousands. She led Acumen’s Communications work for six years, helping to position Acumen’s unique approach as a pioneering new model featured in Time, Forbes, Fortune, The Economist, The NYT and across broadcast media as well as in major global forums. Ms. Zaidman has worked in the arenas of international development, corporate sustainability and social entrepreneurship for eighteen years including three years at Ashoka working with its environmental fellows.
She received a BA from Vassar College and her MBA from Stanford’s GSB with a certificate in Public Management.